Top chef’s seal of approval for Quality Standard Beef
Quality Standard beef has been given the seal of approval from one of the world’s most respected chefs at his new brasserie in France.
Paul Bocuse, who holds the record of 47 years for a restaurant with three Michelin stars, has started serving Herdshire Beef Select ribs at L’Ouest, in Lyon.
The Herdshire Beef Select range has been specifically designed for restaurants and carries EBLEX’s Quality Standard Mark (QSM).
Rémi Fourrier, EBLEX export manager France, said: “Paul Bocuse is a strong supporter of top quality French products, but also appreciates foreign quality products. Serving Quality Standard Beef at his new brasserie in Lyon highlights the quality of our produce and this recognition from such a world renowned chef is invaluable.”
Laura Bishop, EBLEX marketing manager Quality Schemes, added: “This endorsement underlines the aims of the Quality Standard Mark scheme – to ensure the highest production standards are upheld in providing quality produce.”
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